Hims & Hers' “Sick of the System” spot not only generated the highest engagement of all pharma-related ads that aired during ...

Super Bowl LIX is already proving to offer serious star power, with ad spots led by Chris Pratt, Eugene Levy, Michelle Rodriguez and even a When Harry Met Sally reunion with Meg Ryan and Billy Crystal ...

The Super Bowl tackled breast cancer awareness in a new Novartis Commercial featuring survivor and comedian Wanda Sykes.

Here are the six themes from Super Bowl LIX's advertising lineup: 1. Playing it safe with nostalgia and offend-nobody jokes.

The Super Bowl is always packed with attention-grabbing ads, but Novartis’s cleavage-packed commercial created particularly ...

Americana and famous faces won the game inside the game, with a solid showing for pharma brands looking to polish their ...

U.K.-based ad agency DAIVID said Pfizer had a strong, positive message with its ad and scored high with intense positive emotions. The commercial was also a top performer with spikes in positive ...

History will remember last night’s Eagles triumph in the Super Bowl as one of the more lopsided wins in the history of the ...

Ads from Anheuser-Busch attracted acclaim to the beer-maker's marketing pitches on a day of star-studded—and expensive—advertisements.

Some MSU faculty members have ranked their favorite Super Bowl ads including ones from Michelob Ultra, Mountain Dew, Weather Tech, Google, and Novartis.

Expert Super Bowl picks: Unique betting insights only at USA TODAY. Daniels, the presumptive NFL Offensive Rookie of the Year, completed 22 of 31 passes and mostly had his way with a Lions defense ...