Amazon on Wednesday unveiled a generative-AI infused Alexa that it says will allow the popular voice assistant to have more personality, check a user’s tone and even plan romantic dates. But unlike before,

Alexa Plus will start rolling out next month in early access. It's an opt-in service and won't be available to everyone through an over-the-air update in March.

Amazon is bringing the new AI-powered Alexa Plus to a wide range of its existing Echo devices — but the upgrade will skip many of the earliest models. The majority of the company’s first-generation Echos won’t get support,