Nike can take a leaf out of its past struggles with Adidas to boost sales, analysts say
Brands like Hoka and On are threatening Nike in the running-shoe category. It could turn to prior Adidas competition to ...
Adidas and Mexico’s Club America Sign Partnership in Nike Snub
Mexico’s largest soccer team, Club America, has signed a multi-year partnership with Adidas AG, bringing its contract with ...
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Nike’s Answer to the Adidas Samba Could Be a Future MVP of Retro Sneakers
Nike’s shown the sneaker world it has every intention of keeping its foot on the gas coming into the new year. Typical of the original Field General worn by NFL legends Archie Manning and Dan ...
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Adidas responds to Caitlin Clark and Nike with a strong message featuring her best Indiana Fever teammate
Nike encouraged female athletes to silence their doubters, as well as women around the world, with a series of WNBA stars in their ad, but Adidas wasn't about to let that moment pass unanswered.