Private-label marketing gets you shelf space, but that doesn't mean the product will be supported by an advertising campaign. Your product needs to "sell itself" on the store shelf to do well in a ...

At the NACS Show, merchandisers from Yesway and Weigel’s Stores discussed how to make the most of store brands ...

Reliance Industries is now reportedly planning to onboard local distributors such as Kirana stores and smaller shops to sell products from its private label brands such as Best Farms, Good Life ...

Over the past few years, consumers have been buying more private-label products at the grocery store to save money — and the ...

Albertsons is set to launch its own private label ... people tend to buy branded products. 'However, as Target has shown with its own Favorite Day private label which is focused on treats ...

If your company is considering selling products under its name or adding new products to its current lineup, private lab ...

The manufacturing company likely sells the exact same product to multiple brands who each, in turn, sell them as their ... and distribution. While private label and known label products are ...

When a retailer buys a product from a manufacturer as is and slaps its own label and price tag on it, the practice is called ...

Most Amazon Saver items will be priced under $5, and Prime members will get an additional 10% off these products. "Amazon Saver complements our selection of private-label brands, designed to ...

In this guide, Forbes Advisor will walk you through how to sell on ... looking at private labeling of a successful product. This means the manufacturer adds your company label to an existing ...

retailers have shown a growing interest in private label brands, with many stores now selling their own branded products in addition to national brands. Nevertheless, for some retailers like ...

Consumers have been buying more private-label products at the grocery store to save money — and the trend may be here to stay. Amid renewed investment by the grocers in their store-branded ...