Named brands like XPS and Inspiron will now fall under performance categories. Plus, Dell expanded its partnership with AMD.

Dell announced at a press briefing that it is streamlining its PC product line into three categories—with names identical to ...

Dell also announced new devices as part of its AI PC portfolio across the Dell, Dell Pro, and Dell Pro Max categories at CES ...

Instead, the first new consumer PCs to launch under the new naming convention will be the new Dell Plus laptops. Dell is ...

Branding is important. Corporations spend millions of dollars every year to make sure that words like “Tacoma” and “Sleep ...