Bala joins Ralph Lauren in the reimagined Pink Pony Program and Collection bringing awareness to National Breast Cancer Awareness Month.

The company is offering a sporty collection of men's, women's, children's and accessories, as well as a limited-edition capsule with fitness equipment brand Bala.

October is Breast Cancer Awareness Month. It's a time to raise awareness about the disease, and talk about the importance of early detection and money for potentially life-saving research.

According to American Cancer Society, one in eight women in the United States will be diagnosed with breast cancer, but there are several ways one can reduce their risks, such as getting an annual mammogram.